Design Sprint #2

With new learnings in how culture affects a sprint and what to do with failure

A little background

A little less than a month after our first try at a Design Sprint, we decided to run another Design Sprint for another project.

  1. Tuesday — Sketch out ideas and storyboard the features you want to test
  2. Wednesday — Choose your strongest solutions
  3. Thursday — Build your solutions in a Prototype
  4. Friday — Test with real members of your audience

Sprint #2

InterVarsity is creating a space to house its best practices and resources, and this Sprint was to facilitate feature ideas and conversations around content structure.

Decisions in Design Sprints

One great thing about Design Sprints is that you get the right people in the room — key stakeholders, designers, developers, and even someone of your target audience is recommended. This creates a great pool of insights and a product that doesn’t suffer from one voice being too loud.

Dynamics at play

  1. The team had a tough time transitioning from typical patterns of: “This decision is made.” to “We’re deciding this so that we can test it out to see if it’s a good idea.”
  2. This was complicated furthermore by those who have a high power distance bias and felt unable to lift their voice against a decision that felt really wrong and didn’t feel the discussion was sufficient.

Conclusions

  • Sometimes you don’t come across the idea that you’re ready to prototype. We’re wondering if we need to let things marinate for longer than a few hours, or to send individuals out to think over the problem and come back and present solutions later.
  • We’re still learning when a Design Sprint is applicable because we’re not convinced that it’s for every big problem.
  • We discussed new approaches to deciding that work better for our team — namely, letting the decider make a choice and then asking for final thoughts.
  • While facilitating, I’ve got a sticky note up to remind everyone that if we’re having trouble moving forward, we need to figure out how to test it, and that testing it doesn’t mean a decision has been made.

Digital Designer

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